If every time you log onto Facebook1+ Archives you're bombarded with spam, you aren't alone: Meta said so itself.
Meta announced on Thursday that it's making changes to improve Facebook Feed to get rid of spammy content and give users more control over the content in their feed. Meta acknowledged that some accounts game the system to increase views, followers, and, as a result, monetization, leading to a fairly unpleasant scrolling experience. To fight back, the platform is lowering the reach of accounts sharing spammy content, removing accounts that coordinate fake engagement and impersonate others, and protecting and elevating creators sharing original content.
So, what does this mean for creators and users? Well, creators' content might get seen a bit easier, and your feed should get more enjoyable, in theory. But if you're an engagement farmer or part of a network built around the successes of spammy content, you might want to pivot (please).
"Meta’s platforms are built to be places where people can express themselves freely," the company wrote in a blog post. "Spammy content can get in the way of one’s ability to ultimately have their voices heard, regardless of one’s viewpoint, which is why we’re targeting the behavior that’s gaming distribution and monetization. We want the creator community to know that we’re committed to rewarding creators who create and share engaging content on Facebook. This is just one of the many investments to ensure creators can succeed on Facebook."
The social media platform said it is lowering the reach of accounts sharing spammy content, like when a user posts a particularly long caption with too many hashtags or a caption that doesn't have anything to do with the video. Meta also said it would take "more aggressive steps" to prevent accounts from coordinating fake engagement, like networks of fake comments or fake pages that exist only to inflate reach.
"Along with these efforts, we’re also exploring ways to elevate more meaningful and engaging discussions. For example, we’re testing a comments feature so people can signal ones that are irrelevant or don’t fit the spirit of the conversation," Meta wrote.
The platform will also take down profiles that are impersonating content producers. In 2024, it took down 23 million profiles — now, it intends to take down more.
"In addition to the proactive detection and enforcements we have in place to identify and remove imposters, we’ve added features to Moderation Assist, Facebook’s comment management tool, to detect and auto-hide comments from people potentially using a fake identity. Creators will also be able to report impersonators in the comments," Meta wrote.
Finally, the company said it would enhance Rights Manager to help creators protect their original content from being reused and shared on other accounts without their permission, as this "takes unfair advantage of [creators'] hard work."
This all comes shortly after Meta CEO Mark Zuckerberg's 2022 comments were uncovered, showing he feared that Facebook might be losing cultural relevancy. And Facebook really islosing cultural relevancy — and users. All the while, more AI slop is taking over social media platforms, and Meta is facing massive anti-trust trial.
Topics Facebook Meta
'The Last of Us' Season 2, episode 4: Why Ellie sings 'Take on Me'
Former Disney Channel star is the White House's latest bigly hire
Facebook executives share election integrity efforts ahead of midterms
A 'Stranger Things' star met a Kardashian and the selfies are so pure
A Typical Wall Street Republican
Facebook exec defends leaked memo on Twitter
Facebook employees react to leaked Andrew 'Boz' Bosworth growth memo
Donald Glover's leaked 'Deadpool' script has set Twitter ablaze with theories
The Anatomy of Liberal Melancholy
Researchers spot farthest star ever seen thanks to a quirk of nature
Ireland fines TikTok $600 million for sharing user data with China
Researchers find galaxy that doesn't appear to have any dark matter
'Lost in Space' is fun sci
The cryptocurrency market keeps sliding, but a recovery could be coming
Mary Shows Up
There's nothing better on the internet today than this kid yodeling in Walmart
Here's what the Google vs. Oracle lawsuit is all about
Qantas using its cargo hold for sleep and exercise? It's one of many wild ideas
Skype is finally shutting down
Apple's new 'Battery Health' feature actually sucks
Best Apple watch deal: Save $50 on the Apple Watch Series 10NYT mini crossword answers for November 19Best Black Friday gaming headset deal: ASTRO A50 now $209.95Thieves reportedly use AT&T data to track and steal iPhones — how to protect yourselfBest Black Friday gaming headset deal: ASTRO A50 now $209.95Hackers are now sending scam QR codes via physical mail — and they can steal your passwordsBest Samsung phone deal: Save $500 on the Samsung Galaxy Z Fold 6Early Black Friday 2Black Friday deal: Sennheiser Accentum headphones for $80Best Buy 2024 Black Friday sale: Dates, upcoming doorbusters, and moreNYT Strands hints, answers for November 18Directors Nick Johnson and Will Merrick talk 'Missing'NYT Connections Sports Edition hints and answers for November 18: Tips to solve Connections #56New teen videoMissing notes on iPhone: Apple dropped a fix for the bugBlack Friday shopping hack: Guide to creating an Amazon wishlist'Conclave' is getting the meme treatmentBest TV deal: Get an 85Shop early Black Friday deals on Kindle booksBest early Black Friday laptop deals: Save on Apple, HP, Dell, and more Cardboard, Glue, and Storytelling Fabulous Prizes Await Natty Bumppo, Soviet Folk Hero Photographs of Italy’s Abandoned Discotheques Insure Yourself with William Faulkner Letter from a Retreat by Amie Barrodale The Morning News Roundup for September 12, 2014 The Opposite of Icarus The Words Are Everything W. S. Merwin on Sir Thomas Wyatt by Dan Piepenbring Sadie Stein on Polly Bergen Lewis Lapham Remembers Peter Matthiessen Stalking Seán O’Casey What a Way to Go! The Illustrations of Arthur Rackham An Interview with Richard Rodriguez Walking and Talking The Morning News Roundup for September 16, 2014 Their Just Reward Go to Work on an Egg
2.3421s , 8223.71875 kb
Copyright © 2025 Powered by 【21+ Archives】,New Knowledge Information Network