Facebook will add labels to posts related to climate change,Secret Tutoring (2018) as part of its ongoing attempt to wrangle misinformation spreading on the platform.
Amid the chaos that is Facebook's news ban in Australia, the social media giant announced the new feature on Thursday in a blog post.
First rolling out in the UK with plans to expand to other countries, the labels will be added to "some posts on climate" and direct people to Facebook's Climate Science Information Centre which launched in September. It's a dedicated Page with the same format as Facebook's COVID-19 Info Center, but this one is filled with resources on climate change from leading organisations.
Facebook did not further detail the type of posts that will be labelled in its announcement, and it's not clear how climate change-related opinion pieces, peer-reviewed studies, and news stories are going to be classified under this new strategy. As The New York Timesreported in July last year, "under the company’s guidelines, climate content can be classified as opinion and therefore exempted from fact-checking procedures."
Mashable reached out to Facebook for clarification as to the types of post that will be labelled, and was told that the feature will be applied generally to content about climate for now. Facebook's program policy stipulates that "fact-checkers can review and rate public Facebook and Instagram posts, including ads, articles, photos, videos and text-only posts," and that "content presented as opinion but based on underlying false information may still be eligible for a rating."
In addition to these new labels, Facebook is adding a "common myths" section to the centre, with assistance from climate communication experts from the University of Cambridge, George Mason University, and the Yale Program on Climate Change Communication.
"We added a section that features facts that debunk common climate myths — including too much carbon dioxide in the atmosphere harms the earth’s plant life and polar bear populations are declining because of global warming," reads Facebook's blog post.
"The spread of damaging falsehoods endangers the level of international cooperation required to prevent catastrophic global warming," said Dr. Sander van der Linden, University of Cambridge, in a press statement.
"Facebook is in a unique position to counter the circulation of online misinformation, and the new climate ‘mythbusting’ section is an important step toward debunking dangerous falsehoods."
SEE ALSO: 20 climate change documentaries you need to watch because this planet is NOT fineFacebook's Climate Science Information Centre is already available in the UK, the U.S., France, and Germany, and will now reach Belgium, Brazil, Canada, India, Indonesia, Ireland, Mexico, the Netherlands, Nigeria, Spain, South Africa, and Taiwan.
While slapping labels on misleading and inaccurate climate change content is at least a step in the right direction, it can't immediately undo the damage that's been done by Facebook over years of unchecked climate misinformation on the site, not to mention climate change denial ads seen by millions on the site.
So, it's undeniably a good move, but a very, very late one.
UPDATE: Feb. 18, 2021, 4:37 p.m. GMT Added updated clarification from Facebook on response.
Who Profits?True ColorsVenus In Transit I Kyra SimoneForty-Four Thoughts for Cecil TaylorPopular and Known to No OneEast Berlin StoriesThe Rag Dolls of PompeiiThe New NeurastheniaCruel and Unusual NourishmentAnointing the DeadThe Gospel of OrganizingAnointing the DeadImperfect VoicesFresh HellSexual Rights, Sexual WrongsInhumanitariansIntolerant IndiaBad SeedsPlanet BloombergHow Should a Person Tree? Everyone's getting a wardrobe upgrade on 'Game of Thrones' 'Cars 3' reviews prove how desperately we need more female film critics A new app sends you on a first date immediately. No swiping, no messaging allowed. Amazon finally added a call blocking feature to the Echo Tech dominates ranking of the world's most valuable brands The week in apps: Apple's new App Store, Google Maps extra help, and more essentials The inventor of pineapple pizza has died at the age of 83 Some genius organised Theresa May's leaving drinks and the internet is loving it 'Minecraft' will be the second game ever to support cross Marissa Mayer to Yahoo: So long and thanks for all the cash Anthony Bourdain has anointed this Filipino street food dish as 'the one' Sasha Obama's real name has freaked out the internet Holy icon, Batman, Adam West meant a lot to me Say goodbye to 'Hello,' creator of this overvalued sleep tracker We played 15 minutes of the new 'Star Wars Battlefront II' story 'Game of Thrones' almost spilled Myrcella Baratheon's brains Mark Hamill remembers 'princess' Carrie Fisher at Tony Awards Buy this house and you'll live in 2 countries at once Tesla's Model X is the first SUV with perfect safety ratings For a moment, Tesla was worth more than BMW
2.9335s , 10137.21875 kb
Copyright © 2025 Powered by 【Secret Tutoring (2018)】,New Knowledge Information Network